Glossy Icon Hangover

WWDC is an odd combination of international vague coolness.  As I walk the through the conference I heard languages from rich countries like France, US, UK, Japan and Germany (or at least German speakers).  It all has a surreal techno-freaky vibe to it.  There is also a pinch of American Unix geeks through in.  You can identify these buys by their beer bellies and full beards.  There are also a lot of artists and designers thrown into this mix.

Also, there is an over abundance of glossy icons and snappy slogans everywhere at WWDC.  At WWDC you get weird associations like "Debug and Conquer" or for the App Store, "Applications Accepted Here".  That last one has Orwellian consequences to the developers hoping to get their creations on to the store.

However, I can't help but wonder if M$ is able to tap into this reptile brain in the same way as Apple.  I doubt it.  That being said, Apple's ability to engage non-engineer types into application development could be the key to their success in the future.  Technology and programming will be a fully realized technique when people who are not math majors can do it.